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Better Business Writing

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Professional Education Classes - Communications

Assess your audience, write succinctly, and declutter to convey your point

Use concise, positive language to your advantage. In this hands-on business writing workshop, you can hone your writing skills into a more powerful communication tool. An interactive, hands-on approach makes this class extraordinarily engaging and practical. You'll immediately notice the difference from this workshop!

Prerequisite: A working knowledge of English writing and grammar.

Instructor: Claudia Coplon, Executive Speak/Write
1 session(s): Tue: Nov 16 / 9:00 am-4:00 pm
Additional Info: This class meets at the Alpharetta location.
Registration fee: $345   CEUs: 0.6      

Who should attend

Anyone who writes letters, emails, and other business documents. Managers, customer service representatives, administrative assistants, small business owners, and most others are candidates for this course.

You should take this class if:

You would like to polish your writing skills to better communicate with clients or co-workers.

After this class, you will be able to

  • Identify five pointers for creating concise, relationship-driven writing to incorporate into existing writing approaches
  • Motivate a reader by developing effective, audience-driven wording, style, and tone
  • Make writing more effective by reducing unnecessary words, phrases, and thought processes that bore or bog down the audience
  • Reduce writing and rewriting time by organizing thoughts effectively before writing
  • Demonstrate improved personal writing habits through individual feedback received on letters, memos, e-mails and PowerPoint

What will be covered

    Concepts of Writing

  • What are effective written communications
  • The importance of conciseness and relationship-building writing
  • Do/Don’t/Replace hints
  • The writing process
  • Pointers

    Writing a Business Letter

  • Use of business letters
  • Structure and content of a letter
  • Sample reviews
  • Writing exercise in groups and reviews
  • Audience-driven style and tone
  • Individual exercise and personal feedback

    Writing a Memo

  • Use of memos
  • Structure and content of memo
  • Sample reviews
  • Individual exercise and personal feedback

    Writing an E-mail

  • Use of e-mails
  • Attention getting in competitive environment
  • E-mail housekeeping and formatting
  • Sample reviews
  • Individual exercise and personal feedback

    Writing PowerPoint Content (optional)

  • Use and abuse of PowerPoint
  • Structure and content
  • Sample reviews
  • Individual exercise and personal feedback



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Comments from previous students

"Instructor was fantastic! This class was the best writing class I've ever taken. I would recommend the intructor to anyone."

"Claudia, this course is amazing! I learned more in the first five minutes today than I learned during my college English courses! Thank you!"

 

 

 

 

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